Products

Bobby Garland Baby Shad The perfect combination of a solid body and a thin spear-tail for enticing crappie. 18-count bag.

Designed in conjunction with MLF pro Drew Gill, the Big Bite Baits Nekorama is a 7” worm built to be THE ultimate Neko worm. Incorporating features...

A lot of work went into creating the PRODIGY so that it is extremely durable but also has amazing action. By not having to replace torn up baits al...

BOOYAH Bait Co. put the best jig fishermen in the world in a room and asked them to create the ultimate jig for multiple uses – flippin’, pitchin’ ...

Lake Pro Tackle Shad Slab Spoon Shad shaped spoon made for deep jigging. The ideal spoon for those that chase stripers, hybrids or white bass.  1 ...

Divine Shaky Head Offering extra clearance for larger soft plastics, the 6th Sense Divine Shakey Head features a super sharp wide gap hook that can...

  Strike King KVD Finesse Spinnerbait The Strike King Spinnerbait is the product of collaboration between the 7-Time Angler of the Year, Kevin VanD...

The Gavacho Frog features a unique cupped design that produces a fine water spray to induce the bite. The silicone skirt increases the lure's appea...

he PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen! Berkley PowerBait MaxScent tru...

V&M The Pulse Swim Jig The Pulse swim jig has a custom built oversized 30 degree hook that allows for better hook sets and stands up to braided...

The Awesome Walleye Runner comes with one rigged + one spare body.  Specifications Holographic Finish 3D Eyes Nickel over brass #3 Willow Blade Bu...

The Keitech Shad Impact is the perfect baitfish imitation. After careful consideration and multiple prototypes, we produced a lure that maintains ...

Bandit 300 Series crankbaits dive to 12 feet when cast on 10-lb line and dig around in a searching swimming action that triggers strikes. Construct...

Shimano designed the ARMAJOINT 190SF to solve the challenges of casting a big jointed swimbait in search of trophy fish. Lure engineers leverage Sh...

  The Magnum Trick Worm is a key choice for anglers who want to present a slightly beefier package to fish that might be spooked by something with ...

As featured on the Owner Twistlock hooks, these interchangeable stainless steel Centering Pin Springs attach to hook eyes, and allow any soft plast...

The Panorama brings forth innovation and realism in a category soon to be a staple in the industry. The 6th Sense Lure Lab set out to create the mo...

Strong, soft, and smooth casting...Goodbye mono and fluoro pretenders. Hello genuine Seaguar fluoro. Here's a mainline that delivers all the benefi...

The Picasso Tungsten Football Jig is constructed around a compact 97% one piece tungsten head that is virtually indestructible. This compact design...

Strike King Tour Grade Skipping Jig The Strike King Tour Grade Skipping Jig turns up the heat at your favorite fishing spot. Designed from scratch...

8 baits per pack The soft bait with the darting, rolling and jumping action. The keels on both sides of the body give it a natural baitfish action ...

Throwback Swimbaits Metro Glide Handmade with precision using durable high-strength resin, the Throwback Baits Metro Glide is a versatile two-piece...