Soft Plastics

  The Keitech FAT Swing Impact redefines swimbait performance. Keitech's revolutionary two-tone injection process uses several different types of s...

Strike King Rage Tail Bug   The Strike King® Rage Bug is designed to be used behind the DB Structure Head, but it's great as a flipping or creature...

  The deep belly of the Super Fluke causes it to dart, glide, and knuckleball through the water, while its universal baitfish size allows it to tem...

Geecrack Bellows Gill Creature Bait Is an exciting new soft plastic bait concept that mimics the unique swimming action and broad profile of a blue...

Strike King Rage Tail Craw, 4"   If the waters you're fishing call for craws, toss in the Strike King® Rage Tail® Craw and watch the water boil in ...

  The Z-Craw takes an elongated body with forward-facing ribs and adds hook pockets top and bottom as well as fluttering claws, all in a streamli...

  Bonehead Stump Bug The BoneHead Tackle 1 3/4″ Stump Bugs take crappie fishing to a whole new level. The Unique high-action curved legs and the tu...

  Zoom U-V Speed Craw With its compact shape and fast-paddling tails, the Ultra-Vibe Speed Craw is a jack of all trades and a master of many. It’s ...

  Bonehead Slim Stick The Slim stick is an outstanding simple but proven design. The Slim Stick has a baitfish style profile and a long-pointed tai...

Megabass Sleeper Craw The long-awaited, bottom scuttling, stealth craw has arrived. Sleeper craw harnesses the revolutionary performance of the sle...

  The Easy Shiner has a wide-wobbling rolling action that drives predator fish wild! The finely cut tails cause the bait to swim perfectly at even ...

Strike King Rage Tail Menace: 4"   The Strike King® Rage Tail™ Twin Tail Menace Grub is a soft plastic double-tail grub with an attitude! Bass are ...

Geecrack Imo Kemushi Cue Bomb Designed to unlock a new chapter of finesse fishing, the Geecrack Imo Kemushi Cue Bomb is the brainchild of Alton Jon...

SPRO Flappin Frog 65 Joining the legendary family of Spro Frogs, the Spro Flappin Frog 65 delivers a kicking and buzzing action that triggers feroc...

Geecrack Bellows Gill Swimmer Building on the success of the popular Bellows Gill profile, the Geecrack Bellows Gill Swimmer is an exciting evoluti...

Z-Man Goat Crafted with an emphasis on versatility, the Z-Man Goat Twin Tail Grub delivers a lethal thumping action that works on a seemingly endle...

  Geecrack Bellows Shad Creature Bait Designed by Major League Fishing pro, Alton Jones Jr., the Geecrack Bellows Shad helped Alton win over 150K i...

  Bonehead Brush Glider The BoneHead Tackle 2″ Brush Glider has proven to be highly effective for catching bigger crappie. Its ridged body has a no...

Big Bite Baits Slab Tube: 1.75"   A great, solid body bait for catching slab crappies.  Available in all the hottest colors! (10per pack)

Bobby Garland Slab Slay'r The perfect combination of a solid body and a thin spear-tail for enticing crappie. 10-count bag.

Berkley Powerbait Maxscent Hit Worm Magnum Delivers plus-size performance that big bass will inhale. Built with a fattened body to attract big bi...

  Strike King Rage Tail Baby Craw Full of rage and bite-me attitude, Strike King®'s Rage Tail® Baby Rage Craws pack a powerful combination of lifel...

Reaction Innovation Sweet Beaver, 4.2"   Reaction Innovations' soft plastic baits are becoming the hottest baits in the bass fishing market. The re...

The "DRIFTFRY", designed with such mid strolling technique in mind, has a realistic action reminiscent of a real small fish with a natural action. ...