Our mission: To help everyone, from new anglers to the tournament pro, be more successful out on the water by providing the best tackle and up-to-date fishing reports from local fisherman.

About Us

We are a tackle provider based out of Gainesville, Texas, originating from our love of fishing, and the desire to help other novice anglers be more successful.

Fishing a large public lake can be challenging, and most times it would be great to have a little inside information on what to throw and where to throw it. This small insight could turn a good trip into a great one, keep a youngster excited for the next one, or be the difference of finishing in the money or not. We source these nuggets of gold from the guys and gals that love being on the water as much as possible.

Our lake pros are passionate about sharing their knowledge to help others figure out the pattern and get on the fish quicker. We offer our lake pros great discounts on all their purchases, regardless of the brand, so they are free to recommend what's actually working. Sometimes they suggest lures or brands we don't have in stock, so we add them to the store ASAP. This sometimes includes lures from individuals making them in-house on a small scale. We love that, because it gives us a chance to work with some great, innovative people, making specific lures for a local lake. We get to bring that local finesse to all our customers. 

This also gives us the opportunity to develop custom baits for other lakes, and build on the Lake Pro Tackle exclusives to help support smaller tackle brands made in the USA!

Building a community of fisherman.

We are excited to provide this platform to build a community of fisherman helping each other catch more fish, especially those that are new to the sport. We also hope to save you money by providing targeted gear for the lake you fish at the best possible prices.

We only work with a handful of Lake Pros on any particular lake, and we only service public access lakes. In order to become a Lake Pro, anglers must be able to demonstrate their fishing experience via tournament results, or through other verifiable data. We vet their experience so you can trust the data. Use the Lake Pro filters to get the lures that will put fish on your line.

If you fish your favorite lake every week and don’t mind sharing info on what baits, colors, and types of structure you're catching them on to help other anglers be more successful on their next trip, you have what it takes! Just complete an application and we'll get back to you. 

Located at Pond King headquarters, Lake Pro Tackle is chock-a-block full of rods, reels, lures and fishing tackle used by the professionals ... and now it's available to you right here.

Lake Pro Tackle Store Manager Tim Metcalf is an avid bass fisherman, our Pond King Fisheries Biologist Ethan Stokes is a tournament Bass fisherman, and our Lake Pros are out on the water weekly. If one of our staffers hasn't fished an item you're considering, they surely know someone who has, and can probably tell you all about it. 

Store Information

OUR STORE HOURS
Monday - Friday: 8 a.m. - 5 p.m.
Saturday: 8 a.m. - 1 p.m.
Sunday: Closed

HOLIDAYS CLOSED:
New Year's Day
Memorial Day
Fourth of July
Labor Day Saturday
Labor Day
Thanksgiving Day
Thanksgiving Friday and Saturday
Christmas Day

STORE LOCATION:
5900 W US Highway 82
Gainesville, TX 76240