Products

6th Sense Crush Mini 25X The 6th Sense Crush Mini 25X squarebill crankbait takes finesse cranking to the next level by allowing you to downsize yo...

Like all CrushCity™ baits, the Cleanup Craw™ was crafted from the mind of Jacob Wheeler to make his dream craw bait. At 3.5 inches long, the Cleanu...

Is perfect for a wide variety of retrieve techniques, this unique hybrid crankbait features slow-floating action that allows it to recover easily o...

Melding a weedless Texas rig with a free-pivoting jighead and the prominent strike target of oversized 3D eyes, the Texas Eye Jighead gives angler...

Give bass a totally different look, without compromising on Tour Grade quality. The Strike King® Spin Head's unique fish shaped head adds urgency t...

  Bobby Garland Overbite Sickle Jigheads Overbites solve the age-old dilemma of little jig heads also meaning little hooks. Sickle hooks unique sha...

Constant Pursuit Thump Jumper 15 per pack This small-creature bait is packed with an arsenal of crappie enticing characteristics. The flat belly al...

The Mini Trap is a proven favorite for covering lots of water fast to find and catch fish. Even at its 1/4- ounce weight, the Mini Trap has excelle...

Texas Swimbaitz Texas Shad Jr. This bit was made to be used in conjunction with forward facing sonar. It has a fast ROF and can be burned and crawl...

Ideal for slack line fishing techniques like jerkbaits and topwater, the Decoy SN-6 W Snap is a high-response reversible power snap that can be ope...

Released in December 2022, the Yama Craw quickly became a favorite for its incredible action and Mega Floater Formula. This bait maintains the perf...

Eagle Claw Brass Barrel Swivel: 12 pk

Strike King Mr. Crappie Spin Baby SB, 1/8 oz Is the Strike King® Mr. Crappie® Spin Baby™  the deadliest crappie spinnerbait ever? You'll have to d...

Bomber Shallow A Gen 2 The Bomber Shallow A fishing lure will run where other crankbaits can't. All the Shallow A lure needs is a few inches of wat...

  Extra-wide gap hook. Best suited for deepwater finesse fishing. Slow side-to-side fluttering action. Fine double hook bait keeper. Can be fished...

Casting or Trolling – the Money Badger will Catch More Fish® and cash more checks! Hybrid baitfish-crayfish design is compact and aggressive while ...

Building upon the legendary original Frittside, the Clickin' Frittside offers anglers a new tool in the box when it comes to stained / dirty wat...

A heavier version of Owner’s light wire Cover Shot.  A little stouter to handle bigger fish, bigger baits, and heavy cover.  Ideal for versatile us...

Developed in conjunction with Elite Series pro, Mark Daniels Jr., the Bill Lewis MR-6 Crankbait was designed to be your go-to crankbait for targeti...

  Owner UltraHead Finesse Jig Head Eye at front of head encourages swimming action. Ideal for Texas Rig'N finesse worms, small grubs and tube baits...