Products

FLASHY SWIMMER with Owner's TwistLOCK™ Centering-Pin Spring is a unique setup for rigging soft swimbaits, flukes, and other swimming plastics. The ...

The Freeloader™ is the bait you want trailing along for the ride on your spinnerbait, vibrating jig or scrounger. Belly and top hook slots help in ...

6th Sense Divine Swim Jig The 6th Sense Divine Swim Jigs can be dragged, swam, stroked, or flipped and retrieved through rocks, trees, bushes and g...

The Kaela was designed as a compact frog that can be used stress-free in both open water and around cover. The exquisite balance between the body s...

H&H Single Spinner: 3/8 oz These lures have literally caught Bass by the thousands. There's hardly a Bass fisherman in the South who doesn't h...

The Red Eyed Shad has become the standard-bearer lipless crankbait on the pro tour. Designed by our National Pro-Staff, the Red Eye Shad has incred...

Conical ribs firmly anchor weight in place without damaging plastic. Thin profile offers angler ability to modify actions. Perfect for Neko™-Wacky ...

Lake Pro Tackle Casting Slab All of our lures are hand-cast from 99% pure lead. Making them "bendable" to adjust their action. Solid colors are p...

The Shane's Baits Moneyball Umbrella Rig is led by a military grade aluminum head that is turned on the most precise Swiss machines to ensure impec...

While the Original Buck-Tail Road Runner® has bagged thousands of Striper over the years: they are effective on Cobia, Snook and even Tarpon. The B...

The Best Trilene XL Ever! Stronger and Smoother than ever, the improved formula has 20% greater knot strength and over 50% greater wet strength. 20...

Another take on a classic bait design with legendary crankbait angler and designer David Fritts. The Berkley® Frittside crankbait features the same...

Woods and Waters BMA Shad Head, 5 pack

A soft bluegill-imitation that can be fished in several different ways. The bluegill lives everywhere from small ponds to rivers or large reservoir...

KARASHI 80 brings the genre-defying performance of the 59mm original to a harder-hitting middleweight size, expanding its deadly reach to a new cla...

  Rod Sox Pro Casting Casting Rods equipped with regular size guides (up to 1 1/4″ in diameter)

MegaBass Magdraft Freestyle: 2 pack The MAGDRAFT FREESTYLE is the ultimate swimbait for big bass sessions. With a snub-nose design perfect for scre...

Crafted with an emphasis on versatility, the Z-Man Goat Twin Tail Grub delivers a lethal thumping action that works on a seemingly endless list of ...

  The Bronzeye Pop 60 was designed by B.A.S.S. Elite Series Angler Dean Rojas. Now you can own and fish the same lure that Dean Rojas used to win...

Pitching and flipping has a new go-to bait. D Bomb is a bulky 4 ” creature bait with a unique ribbed body that displaces lots of water resulting in...

The 6th Sense Peg-X Weight Stoppers are perfect for pegging your weight to your fishing line. Simply thread your line through the top loop above th...

The Clutch Eco set out to break the mold on traditional glide baits by providing high end resin performance at a reasonable price. Designed ...