Products

The Finesse TRD (The Real Deal) is designed specifically for the Midwest finesse style of fishing, more commonly known as the Ned Rig, which has be...

Bobby Garland Slab Slay'r The perfect combination of a solid body and a thin spear-tail for enticing crappie. 10-count bag.

  Tungsten material is highly preferred because of the super small size-to-weight ratio. The smaller profile combined with our 'Pitch Black' color...

Crafted with an oversized segmented body shape that perfectly mimics a large natural nightcrawler. The robust, thick-bodied design creates maximum ...

War Eagle Double Willow Spinnerbaits are balanced to perfection and are ready to perform properly right out of the package. These War Eagle Nickel ...

  Luhr-Jensen BangTail Bang-Tail spinners work better because they're designed better. Featuring a built-in swivel that virtually eliminates line t...

Dip-N-Glo is specially designed for dipping soft plastic lures to instantly dye and produce permanent color changes.  Our scented varieties provide...

There’s a new dog in the fight for catfish fishermen. The new Gamakatsu Big Cat Circle Hook is designed specifically for tough-lipped, thick-mouthe...

Roadrunner Pro 2.0 Barbed Pro Series Heads feature a gold-colored willow blade, perfect for deeper or swifter waters. Note: the 1/16th oz has a lar...

The ARMORPOINT Hyperlatch Quad-Urchin is purpose-built for rigging urchin-style soft baits with a unique dual-wire bait-locking system. Designed to...

The SPEAR EWG-71 SS is a 1X-strength treble hook specially designed to be equipped on crankbaits of all types. The shorter shank enables this hook ...

Lake Fork Trophy Lures "Live" Magic Shad The Magic Shad is an irresistible likeness of the real thing with its natural shad body and a unique spade...

This next generation Seaguar braid is so thin that 20 lb test has the diameter of 6 lb monofilament! Smackdown Braid is made with 8 ultra-thin, mic...

This downsized ChatterBait finesse model packs the same action and vibration as the Original ChatterBait. Featuring a smaller blade than its larger...

Picasso worm weights contain the high tungsten content at 97% creating a very small and compact design, ideal for working through bottom structure ...

Strike King Mini-King Spinnerbait: 1/8 oz Weighing just 1/8-oz., the Strike King® Mini-King® Spinnerbait is ideal for crappie, smallies and white ...

Picasso Inviz-Wire Pro Spinnerbait INVIZ Wire Spinnerbait stealthy, natural appearance draws attention to the skirt and blades without the distract...

Don't let the size fool you - the 1/8 oz. ChatterBait Micro delivers the same action and vibration as its big brothers, but in a smaller package. T...

Gamakatsu’s Superline Offset Shank EWG Work Hook is a high carbon heavy-wire hook designed to fish braided line in heavy cover. Built for serious f...

The G Crazy was designed in collaboration with The Homeless Fisherman. The G Crazy Worm features an incredibly slender yet long 18" profile that ea...

Bait-Pop .5oz Tube Bait-Pop helps all anglers catch more and bigger fish with its proven advanced scent technology, taste, Sparklscales (visual sti...

Crappie Thunder® Road Runners is designed by Mr. Crappie® (Wally Marshall™). The solid body lasts longer than “tube” bodies. The flared tails slow ...

Strike King Rage Tail Cut-R Worm   Each Rage Tail™ lure has a unique and exclusive tail design and is engineered like no other soft plastic bait. E...

  Billy Boy Bobbers The Only Float You Need Made With 30% More Plastic-Strong Spring Red/White Unweighted