Hard Baits

Megabass SK The newest color in the Megabass Respect Series. Oneten Oneten Jr. Oneten +1 Oneten +1 Jr. Baby Pop-X Pop-X PopMAX X-80 Jr. Karashi O....

Lucky Craft LC DRS The LC Series is the first high quality plastic square bill crank bait ever made. Over the last several years, the LC Series cra...

Berkley Dime Crankbait Built to achieve proven balsa-like action with the durability and performance of a plastic hard bait, the Berkley Dime Crank...

  6th Sense Crush 100X The 6th Sense Crush 100X square bill crankbaits are designed for crashing thick shallow cover, ripping out of grass, crankin...

  6th Sense Slice Blade Bait Engineered to put more fish in the boat, the 6th Sense Slice Blade Bait strikes the perfect balance between finesse an...

Bandit Walleye Deep Dives all the way to 27 feet and trolls even deeper than that. Walleye, zander, striper, and other predator fish love this slen...

Strike King KVD Flat Sided Crankbait, 1.5   Designed by 4-time Bassmaster Classic Champion, Kevin VanDam, the Strike King KVD HC Flat Side Crankbai...

Manns 1-Minus Crankbait Fish have been caught, tournaments won, and records set with the ever-popular Mann's® Baby 1-Minus® Crankbaits. Designed t...

Bomber Model A B06 If you were limited to just one crankbait, you would do well making it a Model A. This crankbait is a staple for avid fishermen...

Bomber Model A B04 If you were limited to just one crankbait, you would do well making it a Model A. This crankbait is a staple for avid fishermen,...

Berkley Cane Walker Ideal for calling fish up or situations with a slight chop, the Berkley® Cane Walker delivers the most surface disturbance of a...

6th Sense Splashback 70 The 6th Sense (Silent) SplashBack will bring new life to your popper arsenal with a design and shape that has revolutionize...

Throwback Swimbaits brings us exclusive color runs only given to a handful of retailers! Enjoy free shipping with your orders!  2.75oz  July: Teal ...

Heddon Chug'n Spook Jr. Brings big surface commotion in a small package. The cupped chugging mouth of the Chug'n Spook Jr. catches and spits wa...

  From a passion of bait building as a childhood hobby, to customizing lures as a professional angler, the OG Series™ is born of the sawdust from ...

Z-Man Pop ShadZ Constructed of high floating, 10X Tough ElaZtech™ material, this first-of-its-kind soft plastic surface popper sports a cupped fac...

Storm Deep Thunderstick MadFlash With traditional colors and finishes plus UV Bright finishes, 3-D holographic eyes and external scale pattern ev...

  Spro RK Crawler MD 55 The Rk Crawler MD 55 crankbait was designed by B.A.S.S. Elite Series Angler Mike McClelland. The Rk Crawler MD 55 features ...

Booyah Hard Knocker The new BOOYAH Bait Co. Hard Knocker lipless crankbait features top-of-the-line, cutting edge color patterns, an aerodynamic s...

Dyna Response Blade Bait Is a new concept metal vibe developed with Shinji Sato. The super-thin 0.6mm stainless plate cuts through water and featur...

  Rebel Super Pop-R The Rebel Super Pop-R topwater chugger/popper features the company’s G-Finish decoration application, which produces light refl...

Spro Fat Papa SB The Fat Papa SB was designed by B.A.S.S. Elite Series Angler Russ Lane. The bait features a frantic hunting action, similar to a b...

  IxI Series 3 This next-generation shad made bass pro Katsutaka Imae exclaim “we’ve got something amazing here!” The TYPE-3 features an ability t...