Recently Added

The HideUp Coike Mini delivers signature Coike elastomer action in a compact finesse profile designed for subtle movement and natural presentation....

The BKK Assist Spear-21 SS combines a round bend and a medium gauge that optimize penetration and strength. BKK's Super Slide coating and needle-sh...

The Yellow Magic Popper is a premier Japanese topwater bait that is crafted using cutting-edge techniques and meticulous attention to detail. The r...

An unparalleled lifelike body. Since its debut, the “Death Adder” series has built a new era of soft baits proven to catch big bass. The body shape...

 Ultra-fine wires deliver the ultimate response—designed exclusively for “Bamasuto.” As the name suggests, this Alabama rig is formed with eight st...

The Clutch Swimbaits Micro Boss was made to dominate the mid depth water column. Utilizing a similar choppy swim just like the Boss and Baby Boss t...

Labeled "Daiwa/Abu" have a 8x5mm hole (will work with Shimano 300 and up as well as Lews, Abu Garcia, Bates)  Labeled "Shimano" have a 7x4mm hole C...

8 baits per pack The soft bait with the darting, rolling and jumping action. The keels on both sides of the body give it a natural baitfish action ...

The soft bait with the darting, rolling and jumping action. The keels on both sides of the body give it a natural baitfish action while appealing t...

The Evoke's lineage is high-response and vibration. The Evoke VIB stays stable at any retrieve speed. Even when it comes into contact with ...

The Picasso Gen 2 Shock Blade features a cutting-edge blade design that creates an instant vibration, accompanied by an intermittent, unpredictable...

A brush up on the conventional PARADOX, which emphasizes versatility. A series specialized for the current variety of bass fishing styles. The Para...

Enter the new Hover Minnow, featuring a unique concave belly, which offers both actions and is the only soft bait of its kind. As the Cindy Rig, Mo...

Designed to pair perfectly with our NED HEAD, the Ned Bug is intended to be fished like a normal NED bait but with a unique fish-catching profile. ...

Megabass SV-3 Spinnerbait (Slow Roll) SR Crafted for victory in the toughest fields, the sv-3 draws inspiration from the legendary v-3, which earne...

Designed to reliably work on any speed retrieve, going down to 10-12ft. For best performance tie directly to the solid ring, and do not add additio...

The Ballisong Minnow Long was built to target middle to deep fish that swim beneath most jerkbaits. It excels when fishing the same situations as d...

   The new Strike King Tumbleweed is here to revolutionize your fishing game. At its core is a unique 12-sided dice design, paired with an innova...

MegaBass Magdraft Freestyle: 2 pack The MAGDRAFT FREESTYLE is the ultimate swimbait for big bass sessions. With a snub-nose design perfect for scre...

When bass are keyed in on tiny forage and ignoring larger baits, the 2-inch Micro Juvy Craw becomes your MVP. This lure delivers a hyper-realistic,...