Zman Chatterbait Jackhammer A channeled groove along the bottom of the head positions the blade low enough to strike the head, producing a signatu...

War Eagle Heavy Finesse Jig The Heavy Finesse Jig is at home being dragged across rocks, flipped near wood or anything in between. Featuring a pre...

Berkley Digger Berkley® paired its world-class bait design engineers with a team of pro-anglers which includes hard bait legend and expert, David F...

6th Sense Crush 50X The 6th Sense Crush 50X square bill crankbaits are designed for crashing thick shallow cover, ripping out of grass, cranking r...

War Eagle Spinnerbait The Screaming Eagle weight distribution allows it to be burned through the water as fast as possible without rolling over, h...

Bass Assets The O.G. Series Spinnerbait The "O.G." Spinner bait line is a spin-off of a classic double willow but a step above the traditional bait...

War Eagle Buzzbait War Eagle Buzzbaits are a tournament fishermen's preferred buzzbait due to a keeled head which them to plane faster, hand-tied s...

The Easy Shiner has a wide-wobbling rolling action that drives predator fish wild! The finely cut tails cause the bait to swim perfectly at even t...

Gary Yamamoto Yamasenko If there's been one lure that has changed the face of fishing over the years, it's the Yamamoto Senko. With its wide rang...

The Ol’ Monster has been the go-to big worm of tournament anglers for years, fished on a Texas rig, a Carolina rig or even a mag shakey head. This ...