Products

Combining a holographic soft plastic minnow body with a downsized version of Z-Man's exclusive ChatterBait creates a unique bait that is deadly on ...

Sunline FC Sniper Fluorocarbon Super FC Sniper is Sunline America’s best selling product. Our pros love Sniper for its’ versatility and manageabili...

The Yamatanuki, a popular Japanese Yamamoto bait now available in the US, revolutionized the "heavy" soft plastic lure trend. The Yamatanuki featur...

Megabass Dark Sleeper The DARK SLEEPER swimbait was developed to target fish holding to bottom structure with overwhelming realism and enticing pad...

Roadrunner Bang Shad Buffet What’s different? Notice how the tail is triangular at the top? This acts as an axis and ROCKS! 1/16th oz. on top and 1...

The Z-Craw takes an elongated body with forward-facing ribs and adds hook pockets top and bottom as well as fluttering claws, all in a streamline...

Hardy construction, lifelike eyes, and ultra-sharp hooks make the Strike King® XD Series Pro-Model® Crankbait a go-to lure for all bassin' situatio...

  The Yum Dinger became an instant bass fishing classic lure. One of the most versatile soft plastics on the market, the YUM Dinger can be Texas, C...

The Ol’ Monster has been the go-to big worm of tournament anglers for years, fished on a Texas rig, a Carolina rig or even a mag shakey head. This ...

Berkley® x9 Braid is a conventional braid using 100% PE fibers. 8-stranded braids are popular and Berkley® x9 takes it to another level by adding a...

A patent-pending piece of equipment that needs to be in every finesse angler’s tackle box, the Geecrack Neko Hack Soft Bait Rigging Accessory allow...

Once the closely-guarded secret of the pros, the VISION ONETEN jerkbait quickly became a staple among professional and amateur anglers alike, setti...

The Yellow Magic Popper is a premier Japanese topwater bait that is crafted using cutting-edge techniques and meticulous attention to detail. The r...

Every angler needs a good, all-around line they can trust. This freshwater main line offers the knot and tensile strength and nearly invisible perf...

Eagle Claw Removable Split-Shot Sinker

Joining the legendary family of Spro Frogs, the Spro Flappin Frog 65 delivers a kicking and buzzing action that triggers ferocious topwater explosi...

The long-awaited, bottom scuttling, stealth craw has arrived. Sleeper craw harnesses the revolutionary performance of the sleeper series, bringing ...

  Bonehead Stump Bug The BoneHead Tackle 1 3/4″ Stump Bugs take crappie fishing to a whole new level. The Unique high-action curved legs and the tu...

Geecrack Imo Kemushi Cue Bomb Designed to unlock a new chapter of finesse fishing, the Geecrack Imo Kemushi Cue Bomb is the brainchild of Alton Jon...

The Z-1  and Z-2 delivers excellent stability in current and “bulldog contact,” relentlessly contacting bottom structure to trigger frenzied react...

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent an...

With its compact shape and fast-paddling tails, the Ultra-Vibe Speed Craw is a jack of all trades and a master of many. It’s great by itself, dragg...

  Santone Lures Rayburn Swim Jig Performance tested and tournament proven by lure designer Brian Branum on Lakes Sam Rayburn and Toledo Bend, the S...

The Trick Worm was the original floating worm, deadly for twitching and dead sticking weightless for a stealth approach to shallow water bass, but ...